web technologies
Its about harnessing the new technology to work in tandem with existing marketing channels.
With this aim we help our clients align business goals with customer needs and deliver seamless, brand relevant experiences designed to drive ROI.
Our web technologies are based on harnessing new technology to work in tandem with tried and tested traditional marketing channels, and often in synch with existing legacy systems and databases.
Our web technologies include:
Micro sites to support off and on-line promotions. Allow users to get the information they seek quickly while motivating them to take action.
See the Micro sites we have built to support the ninemsn 2005 marketing summit and DoubleClick 2005 summit.
Innovative viral campaigns to drive qualified site traffic.
See the "fishtycuffs" viral we developed for Sydney Aquarium.
Subscription processes, where data accuracy and validity is key.
See an example of an online registration form we have built as part of a fully functional subscription process on behalf of Colonial First State Click here
Surveys and Polls to establish audiences perspective on issues,
To see the Australian and International Pilot's Association online poll,
click here
Event and seminar registration processes
Data mining interfaces to facilitate real time segmentation of your database
Reporting interfaces which link into your legacy systems and facilitate a single view of a customers interaction by marketing channel
To sample our variety of mailings which have used aspects of this functionality click here.
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